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UD Music Foundation Industry Takeover

Beneficiaries

  • Children / Young People

    Curated by young people, for young people, our Industry Takeover All Dayer supports careers pathways into the industry and has become a beacon for emerging UK talent producing and particularly interested in Black music genres.

  • Reach of your work

    20,000 online for filmed content on multiple platforms.

  • Number of beneficiaries - 130

    Restricted numbers due to Covid restrictions.

ACTIVITY DESCRIPTION

Launched in 2009, Industry Takeover has built an unrivalled programme of professional development, entertainment, education and networking opportunities to hundreds of industry-minded youth and hopefuls from across the capital & beyond. A monthly event, dedicated to equipping attendees with valuable knowledge and industry insight to start on the right track, is now UD’s flagship annual all-dayer supported by the music industry and featuring respected & successful artists.

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BENEFICIARIES REACHED ANNUALLY

1724

Approximately 20000 online beneficiaires + partners' users.

SIZE OF PROJECT PER ANNUM

£48,600.00

TIMELINE

Jul 2021 - Jul 2021

Activity goals

To get high quality IAG from industry experts.

To meet experts who can offer progression routes.

To better understand licencing, deal structure, producer insights, marketing campaign framework.

Activity Actions

  • We have a pipeline from users that have been involved from school or college.

  • Partners signpost talented prospects to us.

  • Social media and marketing campaign through our network that come from similar backgrounds.

  • Using alumni and advocates to spread the word.

  • Features from artists that have benefitted from the ITO in previous years and are successful artists

Activity details
GEOGRAPHIC REACH

England: Kent

IMPACT REPORTING

Quarterly

March 2021

SUSTAINABLE DEVELOPMENT GOALS
UN SDG 4: Quality Education UN SDG 8: Decent Work and Economic Growth UN SDG 9: Industry, Innovation and Infrastructure UN SDG 17: Partnerships to achieve the Goal UN SDG 16: Peace and Justice Strong Institutions
How we monitor the quality and results of our work

Quality assurance framework; individual learning plans and schemes of work to measure progression.

WHO IS ALREADY FUNDING THE PROJECT?

PPL

Long-time sponsor of the ITO project.

Brit Trust

Core sponsor

PRS Foundation

Long-time sponsor of the ITO project.

Arts Council

core

Vivendi Joy

Core sponsor of our work and the ITO project.
OTHER PARTNERS

Arts Council

Core sponsor of all of our programme. Provides COVID recovery funds and capital kickstarter funds.

Universal Music Group

Core sponsor for development deals

Esmee Fairbairn Foundation

Organisational development and business growth funder

Foundation for Future London

Provider of Good Growth Funds for the Capital Project to create a new purpose-built home for UD.

Greater London Authority

Provider of Good Growth Funds for the Capital Project to create a new purpose-built home for UD.

Help Musicians UK

Incubator project funder.