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Extincts CIC Extincts App
PROJECT DESCRIPTION

Our mission is to mobilise the next generation of animal protectors. Extincts' educational app teaches about currently endangered species and their habitats. Players build a collection of artefact cards to learn facts about these incredible creatures. Extincts also has an ethical, circular clothing line that has images of endangered animals and is 100% organic and recyclable. We donate 70% of all profits to conservation charities.

Beneficiaries

  • Children / Young People

    Kids learn while having fun. If we don't care about something we won't fight to protect it. Biodiversity is essential for our ecosystem to thrive, teaching kids about endangered species helps them build empathy with nature

  • Environment

    Contributing to conservation charities helps protect our planet's intricate ecosystem.

  • Other Charities or Voluntary Bodies

    We donate our profits to International Union for the Conservation of Nature, World Wildlife Fund for Nature, Royal Society for the Protection of Birds and Orangutan Appeal UK who are all doing front-line conservation activities

  • Reach of your work

    We aim to reach as many impressionable minds as possible

Geographic reach

  • Global
BENEFICIARIES REACHED ANNUALLY

10000

Learning comes easily when the subject is interesting & fun

SIZE OF PROJECT PER ANNUM

£3,500.00

TIMELINE

Jul 2021 Onwards

Project Outcome Targets

Mobilise the next generation of animal protectors

Contribute to conservation charities

Normalise consideration for biodiversity and the environment when making choices

Project Activities

  • Educate kids about a variety of weird and wonderful creatures that share our world

  • Encourage empathy and altruism through the app learning about the animals and swapping artefacts

  • Spread the word about how detrimental deforestation and plastic pollution are to humans and animals

  • Generate funds for conservation charities

  • Normalise circular economy design and production methods

Project Impact and Partners
IMPACT REPORTING

Bi-annually

March 2021

SUSTAINABLE DEVELOPMENT GOALS
UN SDG 4: Quality Education UN SDG 12: Responsible Consumption and Production UN SDG 14: Life Below Water UN SDG 15: Life on Land
How we monitor the quality and results of our work

We get feedback from parents of players at regular intervals through surveys on our social media.